Who can Learn?

  • Working Professionals
  • Marketing Managers
  • Interested Graduates
  • Entrepreneurs or Business Owners
  • Marketing Consultants
  • Digital Marketing Aspirants
  • Professionals who are looking to upgrade their online marketing skills
  • Homemakers
  • Professionals who are looking to change their career

    Book a Free Trial

    Key Highlights of the Course


    • 60 Hours of Live Training
    • Team Building
    • Personal Attention
    • Practical Implementations
    • Recording of Each Sessions

    • Assignments
    • Live Projects
    • Mentoring
    • Certification
    • Job Assistance
    • Career Counseling

    Get familiar with our online digital marketing course syllabus.


    Modules


    Facebook, Instagram, LinkedIn, Twitter, Pinterest

    • Introduction
    • Difference between page and account
    • Best practices to follow on a page
    •  Trending Contents on each platform
    • Do’s and Don’ts of Posting
    • Choosing right hashtags for your content
    • Case Studies

    Facebook Ads, Instagram Ads, LinkedIn Ads, Twitter Ads

    •  Introduction
    • How to set-up advertising account?
    • Choosing the Right Campaign Objective
    • Choosing the Right Targeting
    • Setting Campaigns, Budgets & Bids
    • Various Ads Placement and their Importance
    • How to design Social Media Ads?

    •  What is SEO?
    • How does SEO works?
    • Keyword Research and Analysis
    • On-page Optimization Techniques(Meta tags, header tags, image tags, etc.)
    • Off-Page Optimization Techniques(Quora, Youtube, blogs, etc.)
    • Using search consoles for effective SEO
    • How to do an SEO audit for website? (Uber Suggests, yoast)

    Pay per click

    • What is Pay Per Click(PPC)?
    • PPC Keyword Research
    • Managing PPC Campaigns

    Google Ads

    • Why use Google Ads?
    • How Google Ads Works?
    • Setting up Google Ads Account
    • Choosing the Right Campaign Objectives
    • Targeting your Audience
    • Determine Bids & Budgets
    • Choose Profitable Keywords

    Google Analytics

    • Introduction & Overview
    • How to set up Google Analytics?
    • How Google Analytics works?
    • Creating properties and views for Accurate Tracking
    • Setting up conversion tracking goals & events
    • Reading Google Analytics data

    •  How to create a Youtube Channel?
    • Creating, Recording and Editing Videos
    • Research and Analysis on Audience and Competitions
    • Optimizing your Videos and Channel
    • Building a Youtube Marketing Strategy
    • Youtube Advertising

    Google Adsense

    • What is Google Adsense
    • How it works?
    • Signing Up for Google Adsense

    Tools Your Master Client